Handwritten expressive lettering in the digital age

• Date de parution : 14/09/2005
• Editeur : Thames & Hudson
• EAN : 9780500511718
• Série : (-)
• Support : Papier

• Nombre de pages : (-)
• Collection : (-)
• Genre : Anglais
• Thème : Art en langue anglaise
• Prix littéraire(s) : (-)

The next big trend in typography: the hand-crafted letter. Whereas slick computer-generated graphics often impart a sense of progress or technology, hand-drawn graphics are a return to the creator's immediacy and craft. Increasingly, advertising campaigns, record covers and branding are adopting... Voir plus

The next big trend in typography: the hand-crafted letter. Whereas slick computer-generated graphics often impart a sense of progress or technology, hand-drawn graphics are a return to the creator's immediacy and craft. Increasingly, advertising campaigns, record covers and branding are adopting the rough-hewn style of manually created typography. This is the first publication to offer a complete overview of handwritten typographics, drawing on an extensive array of examples from around the world. Steven Heller's introduction places contemporary work in a broader context of design; he then then goes on to look at hundreds of examples of the genre, presented in creative themes. This outstanding collection of unusual, meticulously wrought and occasionally breathtaking designs is a must for any student or practitioner of design.