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Everyone can lead

Couverture du livre « Everyone can lead » de Pauline Neerman et Jorg Snoeck aux éditions Lannoo
  • Date de parution :
  • Editeur : Lannoo
  • EAN : 9789401481618
  • Série : (-)
  • Support : Papier
Résumé:

The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one... Voir plus

The award-winning retail handbook, The Future of Shopping: Where Everyone is a Retailer (2018 Management Book of the Year) is back in a new, updated edition. Since it was first published, we have experienced a pandemic, a digitization race, and the bankruptcy of numerous iconic shops. This one crisis year has meant more turnaround for the trade sector than an entire decade. This book addresses a new perspective on globalization, and the pressing questions of what brands and merchants must do to survive in this new retail landscape.

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